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Information
for Sellers |
The decision to buy or sell a home or property is one of the most
important ones you can make. With today’s fast paced and complex
real estate market, selling your home demands the knowledge and
expertise of a qualified, professional real estate agent to guide
you through this complex process. When it comes to selling real
estate, exposure is crucial to the success in selling your property
and ensuring that your property stands out above the rest of the
competition. Within 24 hours of listing your home, Ivette’s
marketing team will promote your property dynamically with high
impact advertising programs including professional photography,
video tours, full color brochures, gourmet catered Broker’s
and client Open Houses, direct mail ads, newspaper advertisements,
exposure in a variety of real estate websites, national as well
as international relocation and referral networks, all to ensure
proven results in getting your property SOLD!
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Residential
Marketing Plan: |
Upon placing your property on the market, Ivette’s
marketing team will:
- Place your property on the Multiple Listing Service serving
all of Miami-Dade and Broward Counties.
- Schedule a professional, high resolution digital photography
and digital color brochure of your property, as well as a Virtual
Tour which is viewable on our website, Realtor.com, Fortune International’s
website, luxuryhomes.com and luxuryrealestate.com, which reaches
more than 12 million viewers monthly.
- Through our in-house marketing department, prepare a full-color
high quality brochure which will be distributed to realtors and
specific targeted areas, including area residents and those in
surrounding communities.
- Send an email color brochure to realtors and prospects on our
vast database of local, national and international clients and
associates.
- Prepare a fully customized marketing program based on your
specific property, including submission of press releases to local
media publications, classified and display newspaper advertisements
and Open House schedules.
- Showcase your property in Fortune’s showcase magazine
which is distributed 4 times per year through direct mail to Fortune’s
international clientele, as well as other publications such as
Ocean Drive Magazine, Key Biscayne, Haute Living Magazine, Gables
Living and other select luxury real estate magazines.
- Hold a gourmet catered Broker’s Open House inviting top
REALTORS® to view your home and promote your property to their
prospective qualified buyers.
- When mutually agreed upon, hold Open Houses on Sundays and advertise
in the Miami Herald and other real estate newspapers.
- Send information about your property to our relocation partners,
thereby reaching prospective purchasers relocating to your area.
- Through networking with other REALTORS® , professional
clientele, top executives, mortgage brokers, investors and international
brokers, reach prospective, qualified buyers interested in your
type of property.
- Keep you informed of all inquiries and activity concerning
your property either by phone or email on a regular basis.
- Handle all aspects of the real estate transaction prior to
closing and coordinating with inspection companies, mortgage companies,
attorneys, title companies, insurance agents and others to make
your closing a success.
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